peaksphere_academy

Digital Marketing

A career-focused program that provides an end-to-end mastery of digital marketing tools, techniques, and strategies. This diploma emphasizes hands-on projects, real-world applications, and analytics-driven decision-making to prepare learners for professional roles in the digital ecosystem.

What You'll Learn

Fundamentals of digital marketing & consumer behavior online
SEO, SEM, and Google Ads campaigns
Social Media Marketing (Facebook, Instagram, LinkedIn, YouTube)
Content Marketing & Storytelling for Brands
Email Marketing, CRM, and Marketing Automation
E-commerce & Mobile Marketing
Web Analytics & Google Tools (Google Analytics, Tag Manager, Search Console)
Capstone Project: Design & Execution of a Live Digital Campaign

Course Curriculum

Module 1
Introduction to Digital Marketing Ecosystem 2 hours
SEO, SEM & Keyword Strategy 3 hours
Social Media Campaign Planning & Execution 4 hours
Content Marketing, Blogs & Video Strategy 5 hours
Email Marketing, CRM & Automation Tools 6 hours
Module 2
Google Ads (Search, Display, Video & Shopping Ads) 2 hours
Mobile & E-commerce Marketing 3 hours
Web Analytics & Data-Driven Insights 4 hours
Emerging Trends: AI in Marketing, Influencer Marketing 5 hours
Capstone Project – Real Campaign Simulation 6 hours

Who Should Enroll

  • Students & graduates seeking a career in digital marketing
  • Marketing executives transitioning to digital roles
  • Entrepreneurs & SMEs scaling their online presence
  • Freelancers exploring digital marketing as a career

Frequently Asked Questions

What are the prerequisites for this course?

Basic knowledge of Excel and fundamental accounting concepts is recommended. We provide introductory materials for those who need a refresher before the course begins.

Will I receive a certificate upon completion?

Yes, students who complete all coursework and projects will receive a Certified Financial Analyst certificate from Peaksphere Academy, recognized by our industry partners.

What Our Students Say

"Joining the Diploma in Corporate Finance gave me much more than classroom learning. The case-based approach helped me apply concepts to real business problems. During my MBA placements, I could confidently handle finance-related questions — and I credit this program for that edge"

Student
Priya Sharma

MBA Student, Delhi

"I had the basics of accounting from college, but I struggled in my first job. The Integrated Accounts Learning Program bridged that gap. With the practice sessions in Tally ERP and GST filing, I can now manage client accounts independently. My manager has already noticed the improvement."

Student
Ravi Kumar

Junior Accountant, Bengaluru